The city of Lagos will take serious undoing before it loses its prime position as Nigeria’s commercial hub. While enjoying this enviable status for obvious reasons, digital marketing is a major driver of Nigeria’s push. It pursues all things technology.
Between 2009 and 2010, the surge in internet penetration entered double figures and has since continued to rise to its present 46%. A fallout of this increased internet penetration in Nigeria gave birth to digital media agencies to cater to the marketing needs of new users. The new market revolves around the internet and its applications. And where else has digital marketing been more pronounced and effective than Lagos?
A few early birds took the bull by the horn in order to meet the demands this emerging market. They were pioneer digital agencies such as Webcoupers, Byte Size, Wild Fusion and Anakle, these agencies have not just established and set the pace when it comes to online Brand Strategy, Media Services, Content Production, Social Media Marketing, PPC Advertising, Digital Marketing Strategy, Mobile Marketing, Internet Marketing, and others they have also shaped it. While they are at it, newer and even innovative agencies are offering services that provide visibility for businesses.
Of course, digitallagos.tv is the foremost online marketing blog in wide consultations with key players. The studies of the digital marketing clime in Lagos captures these agencies where they are in their core areas of strength. They aim at helping prospective clients pick agencies that are ideal for their marketing needs and budget size.
Top 10 Digital Marketing Agencies
Wild Fusion, was founded in 2010, It has its offices in Lagos Island, Nigeria with a sizable presence in African countries such as Ghana and Kenya.
It became the first certified Google Adwords partner in Nigeria. Its innovative drive in digital marketing was recognized with an award for “Outstanding Innovative Digital Marketing in the Year 2014, in Nigeria, during the National Marketing Stakeholders Summit and Brands and Advertising Excellence Award on Tuesday, May 5, 2015. They boast of over 4,500 followers on Facebook.
They offer a wide array of services covering Brand Strategy, Media Services, Content Production, Social Media Marketing, PPC Advertising, Digital Marketing Strategy, Mobile Marketing, Internet Marketing, Creative Development, Internet Marketing, Web Analytics, SEO and Customer Insights. Brands that they have served include; Unilever, Knorr, Vodacom, Diamond Bank, Visa, Samsung, Pepsi, Ecobank E.t.c.
Anakle, which was also founded in 2010 and is also a certified google partner with over 5000 followers on Facebook.
They are located at 14A, Adewale Kolawole Crescent Road, Lekki, Lagos island.
Reputed for their expertise in the digital marketing world, Anakle has become one of the leading digital marketing agencies in Lagos and Nigeria in general. Its main focus is to build experiences for online and offline audiences, through product development. They also provide other marketing services.
The strength of their clientele explains why they are in the top 5. The brands they have worked for include Access bank, Coca Cola, P&G, Cussons, British Council, United Bank for Africa, First Bank, Etisalat, GT Bank, Adidas, Glo, Interswitch, MTN, Airtel, Bournvita, Diamond, Emirates Holidays, Master Card, and House on the Rock.
Webcoupers also with an impressive list of brands that patronizes them. Situated at 34, Mcneil Road, Sabo, Lagos, Nigeria, It has built a reputation for making viral campaigns, in addition to specializing in the areas of Digital Marketing, Product Innovation & Development, Creative Development, Social Media and ORM and Data Analytics are the range of marketing services Web Coupers deals with.
They have offered their services to many big names in the industry, including Surebet, Glo, QatarAiways, Bet9ja e.t.c
Bytesizeng was founded in the year 2009. The company received the award the Digital Agency of the Year in 2015 for its excellence in the concerned field. It has carved a niche for itself in the digital marketing space with an impressive array of Alcoholic and Non-Alcoholic Beverage brands. They include Amstel, star, Heinkein, Fayrouz, Gulder, Ace Roots e.t.c.
Bytesizeng offers a variety of services ranging from Search Marketing, Social Marketing, Content Marketing and Optimization, Mobile Marketing, Strategy & Planning, and Programmatic Buying. You can find them at 79 Oduduwa Crescent, GRA Ikeja.
Giga Lagos they are also among the pioneers of digital marketing.
It is keen in helping brands create effective marketing strategies by focusing on great designs. They have worked with many brand names and are knowledgeable about marketing strategies. These help in coping with the internet-driven world.
Giga also specializes in Branding, Content Marketing, Social Media Marketing, Search Engine Optimization, Digital PR, Web Development, Digital Marketing or Creative Advertising, and Campaigning. Giga Lagos has offices at 70, Olonode Street, Alagomeji, Yaba, Lagos Nigeria.
Adhang is renowned for their aggressiveness using all platforms, when it comes to digital marketing, also with focus on public enlightening and public relations. Their style encourages synergy and convergence between online marketing and traditional media/methods for awareness and enlightenment.
Their clients include Etisalat(now known as 9mobile), First City Monument Bank, Depeer Life Bible Church. E.t.c.
For small and medium scale entities with little or medium scale budget, Gavaar is the agency to work with. That’s not to say that it does not have its own array of high end clients. Their dedication to their craft was rewarded with the award for social media company of the year, 2015 during the Nigeria Technology awards. They are located 14a, Bayo Adejonwo Close, Maryland, Lagos, Nigeria.
Digibutterfly is a Nigerian Digital marketing company, located at 73 Allen Ave. Ikeja, Lagos, Nigeria. They are dedicated to offering assistance to ambitious organizations looking for result-oriented services. They have been in the marketing world for several years. It is a perfect hub for the concerns of businesses looking for affordable online presence.
Their portfolio include The heritage place, Pro Space Center, Adam Katz, Temple Schools e.t.c
TML is a Terragon Group company, a Certified Google Agency and a leading full service digital marketing agency offering a fresh and innovative approach to digital solutions on the African landscape. As a part of the Terragon Group, TML leverages on the skills and expertise from the other business units within the group. And to deliver a wide range of solutions to meet the various consumer engagement needs of clients.
Clients: Unilever, Closeup, Vaseline, Rexona, Sunlight Detergent, Sunlight Dishwash, Samsung, Volkwagen, Hyundai, Its headquarters is at 98a, Island Way, Dolphin Estate, Ikoyi, Lagos State, Nigeria
Alternative Adverts prides itself as an indigenous creative agency that is at the forefront of the digital revolution in Africa. The Alternative Adverts Network Services Limited, a company that promises to give Google a run for its money. They have their offices at 7 Razak Balogun St, Surulere234001, Lagos, Nigeria.
Moreover, Alternative Advert is popular for its display network. And also, the fact that clients can get their adverts on top websites in Nigeria, and Africa. It is a major plus for the company especially in boosting its profile.
Clients: Airtel, Firstbank, Swift Networks e.t.c
For further enquires about where to get the best digital marketing agencies contact blog.digitallagos.tv at Plot 4A, House 3, Block 68, Maiye Ogundana Street, Magodo Gra 2,Ahangisha, Lagos, Nigeria